Conservation education is one of the most vital tools for enhancing public understanding and appreciation of fish and wildlife management while shaping long-term conservation and enjoyment of natural resources.

Designed by experts from state fish and wildlife agencies, the North American Conservation Education Strategy (CE Strategy) strengthens and unifies the conservation efforts of Association member agencies and partners through research-based Core Concepts and messages about fish and wildlife conservation translated into K-12 academic standards to shape students’ environmental literacy, stewardship and outdoor skills.

Conservation Education becomes an effective, dynamic means for the Association, its members and partners to achieve AFWA's Strategic Plan through an informed and involved citizenry that:

  • Understands the value of our fish and wildlife resources as a public trust;
  • Appreciates that conservation and management of terrestrial and water resources are essential to sustaining fish and wildlife, the outdoor landscape and the quality of our lives;
  • Understands and actively participates in the stewardship and support of our natural resources;
  • Understands, accepts and/or lawfully participates in hunting, fishing, trapping, boating, wildlife watching, shooting sports and other types of resource related outdoor recreation; and
  • Understands the need for and actively supports funding for fish and wildlife conservation.